Long known as the heart of any school, the gymnasium means much more than a place in which to play sports for many students and members of the community. These facilities are now hubs for meetings, assemblies, athletic competition and community events. As such, more schools and other facilities are quickly recognizing the branding power these areas possess.
In addition to customized flooring, score boards and bleachers, facility operators often look to the permanent wall padding installed on the walls of the gymnasium as a safety precaution as another place where their message, logo or team colours can be presented.
A History of Decals
While branding vinyl wall padding is not something new, the methods in which logos, letters and imagery have been placed upon the pads has been in need of improvement. Still in practice today, many printers and padding manufacturers use decals to customize vinyl padding, which from a distance looks quite nice but often does not stand up to the test of time.
As you approach a decaled wall pad, you are able to tell that it is not directly printed to the padding, rather it is affixed. Another unfortunate drawback of decals is their propensity to wear and tear. Oftentimes you can find these decals fading, chipping or even beginning to peel over time.
As with the other facets of our business, we are always looking for ways to improve our products and processes. Whether it be reducing shipping costs for our customers, designing customized solutions for unusual spaces, or creating a better printing option for padding, we never stop innovating.
Our digital printing process uses durable and curable inks leaving behind a vibrant image and message that does not fade, peel or tear like a decal does. Our printers use four-colours with a white in option paired with 1,400 dpi resolutions that present photographic-quality images.